To celebrate forty years of design brilliance, Pentagram have released a short video. It tells the story of a boy born forty years ago and his life growing up. Of course that “boy” was Pentagram and we see his life in short snippets in the form of the brands the have created identities for over the years.

The video is clever, witty and an inspiring way to show a portfolio of forty years of design. It’s quite amazing how many brands you’ll see in this video and you may have thought about the work that went into making them the familiar logos and identities we see on a daily basis.

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